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Sunnie Socks 5 Pack: Adventure Multipack
£16.80 – £18.40
Sunnie Socks 5 Pack: Adventure Multipack are a fun, everyday essential for little feet. With five pairs to mix and match, they’re perfect for nursery days, school runs and weekend...
Little Adventurers Backpack- Be Hoppy!
£20.00
Recycled Polyester made from post-consumer recycled plastic. Features include, reflective print, hanging loop, front zipped pocket, lovely Frugi zip pulls shaped as a cloud, cloud shaped name badge and adjustable...
Angel Halo
£12.00
This heavenly headdress is the perfect finishing touch for any little angel! Why not team with a pair of our brand new angel wings or cape for the full look?...
Bees Organic Towelling Romper
£26.00
The perfect summer holiday outfit to keep little ones and comfy, especially on the beach or by the pool. Pop on this soft all-in-one and they're ready to go! Extra...
Black & Gold Sparkle Dress
£36.00
Twirl-ready and full of sparkle, this black-and-gold party dress brings instant celebration to birthdays, discos, and festive gatherings—comfortable enough for play, special enough for keepsake photos. Make their moment shine...
Spooky Glitter Cat Ears
£8.00
Embrace your inner feline with these gorgeously glittery cat ears! Super lightweight and comfy, these are the ideal finishing touch for any meow-velous moggie this Halloween! Satin ribbon wrapped alice...
Fleece Bucket Hat: Hotchpotch
£17.00 – £19.00
Fleece bucket hat made from post-consumer recycled plastic. Oeko-Tex standard 100 certified. This garment is part of Frugi’s Circular Collection, meaning it has been designed to be recycled into new...
Miffy Flat Keyring Corduroy ECO Lilac 10cm
£11.50
The colourful Miffy plush collection consists of numerous fabrics and trendy colors, we believe there is a Miffy design for everyone. Made from at least 90% recycled PET Plastic, ethical...
Daisy Sunglasses Mustard
£7.00
Welcome the Sunshine with Daisy Sunglasses! Let your little adventurer step out in style with these adorable daisy sunglasses. Designed for all-day fun, they feature a lightweight, comfortable nose bridge...
Retro Heart Sunglasses Pink
£7.00
Spread the Love with Retro Heart-Shaped Sunglasses! Let your little one shine brighter than the sun with these adorable retro heart-shaped sunglasses. Perfect for outdoor adventures, they feature a lightweight,...
Lavender Short Colour-Changing Kids Wellies
These lavender kids wellies speak of a soft and sweet purple reminding us of summer dusk. Give your child a spring in their step with our new colour-changing kids wellies...
Heart Wand
£8.00
Spread a whole lot of love with one swish of Mimi & Lula’s velvet heart wand. With its soft scalloped edges and trailing satin ribbons, it’s made for magical play,...
Little Swim Legionnaires Hat: Rainbow Wave
£14.00 – £16.00
The Frugi Little Swim Legionnaires Hat in Rainbow Wave is a sun-safe swim hat designed for splashy days at the beach or pool. With chlorine-safe colours and prints, it’s made...
Little Swim Legionnaires Hat: Rainbow Bright Stripe
£14.00 – £16.00
The Frugi Little Swim Legionnaires Hat in Rainbow Bright Stripe is a sun-safe swim hat made for beach days, paddling pools and poolside play. With chlorine-safe colours and prints, it’s...
Jazzy Heart Earmuffs
£15.00
Keep little ears warm and cosy on cooler days with our beautiful new Jazzy heart earmuffs! Featuring glitter fabric hearts and a super soft adjustable headband to grow with them,...
Christmas Velvet Bow Clips
This beautiful bow clip pack is bursting with rich, seasonal colours - perfect for seeing them through all the festivities! 4 in a pack 4cm alligator clips Bows crafted from...
6Y+ Colour Change Umbrellas - Rainbows
£18.00
Our super popular Colour Changing Umbrellas in a bigger size! Our mission is to spread more smiles across rainy skies, that's why our unique, bright and FUN designs are now...
Pony Pals Ponies
£8.00
Tidy their tresses with this super sweet pack of six ponies. Ideal for little pony fans who love to gallop through their day in style! 6 in a pack 5cm...
Birthday Crown
£22.00
Meet our beautiful new Birthday crown! This luxuriously soft velvet crown comes complete with ten interchangeable metallic gold numbered stars making it the perfect piece to grow with your child...
All the Small Things Canvas Pouch (Small)
£13.50
Keep life’s little essentials together with this cheerful “All The Small Things” canvas pouch. Made from sturdy 100% brushed cotton canvas with a smooth metal zip, it’s the perfect small-but-mighty...
Snack Attack Canvas Pouch (Medium)
£14.50
When snack time strikes, you’ll be ready. This bright “Snack Attack” canvas pouch is a fun, practical organiser for on-the-go essentials—think snacks, wipes, plasters, crayons, or all the little bits...
Retro Heart Sunglasses Lime
£7.00
Spread the Love with Retro Heart-Shaped Sunglasses! Let your little one shine brighter than the sun with these adorable retro heart-shaped sunglasses. Perfect for outdoor adventures, they feature a lightweight,...
Flora Reversible Sunhat
£17.00
Stay out and play all day in our Flora Reversible Sunhat. With a wide brim to help minimise sun exposure and a secure chin strap for wrigglers, it’s made for...
Shore Towelling Romper: Ridge to Reef
£26.00 – £28.00
This raglan short-sleeved towelling romper is made for warm-weather wriggles and easy changes. It’s soft, breathable and comfy thanks to GOTS-certified organic cotton, with a front raglan seam and handy...