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Little girl in a blue dress with rainbows and stingray.
Best Seller

Spring Skater Dress: Rainbow Rays

£34.00£38.00
Bring a little sunshine to their wardrobe with the Frugi Spring Skater Dress in Rainbow Rays. Made from soft printed jersey with short sleeves and a full, swishy skirt, it’s...
Little Swim Legionnaires Hat: Rainbow Wave

Little Swim Legionnaires Hat: Rainbow Wave

£14.00£16.00
The Frugi Little Swim Legionnaires Hat in Rainbow Wave is a sun-safe swim hat designed for splashy days at the beach or pool. With chlorine-safe colours and prints, it’s made...
Little Swim Legionnaires Hat: Rainbow Bright Stripe

Little Swim Legionnaires Hat: Rainbow Bright Stripe

£14.00£16.00
The Frugi Little Swim Legionnaires Hat in Rainbow Bright Stripe is a sun-safe swim hat made for beach days, paddling pools and poolside play. With chlorine-safe colours and prints, it’s...
Children's onesie with colorful animal and vehicle pattern on a light blue background
Best Seller

Lovely Babygrow: Little Acre

£25.00£27.00
This super-soft Frugi babygrow is made with GOTS-certified organic cotton, so it’s breathable and gentle on delicate skin (certified by Soil Association Certification, license GOTS-11359). Sizes up to 12 months...
Orange romper with elephant and branch design on a white background
Best Seller

Lelant Dungaree: Sunny Safari

£28.00£30.00
This short-style dungaree is made for easy summer dressing, with adjustable button-fastening shoulder straps and a fun appliqué detail. Crafted from Frugi’s organic cotton heavy interlock jersey, it’s soft, breathable,...
Daisy Sunglasses Mustard

Daisy Sunglasses Mustard

£7.00
Welcome the Sunshine with Daisy Sunglasses! Let your little adventurer step out in style with these adorable daisy sunglasses. Designed for all-day fun, they feature a lightweight, comfortable nose bridge...
Retro Heart Sunglasses Pink

Retro Heart Sunglasses Pink

£7.00
Spread the Love with Retro Heart-Shaped Sunglasses! Let your little one shine brighter than the sun with these adorable retro heart-shaped sunglasses. Perfect for outdoor adventures, they feature a lightweight,...
Knotted Hat- Fine Stripe Turquoise

Knotted Hat- Fine Stripe Turquoise

£11.00£3.30
Simple pull-on hat with topknot. FABRIC: 100% organic cotton (jersey) Designed in the UK Made in India 


Pigeon Organics combines sophisticated design with certified organic materials for conscious children’s fashion.
Primary Jumper

Primary Jumper

£27.00£28.00
Give baby a contemporary yet practical outfit with our Organic Cotton Primary Jumper. The Primary Jumper is designed and sewn in house and exclusive to Edith and Blanche. The Organic...
Primary Joggers

Primary Joggers

£24.00£25.00
Give baby a contemporary yet practical outfit with our Organic Cotton Primary Joggers. The Primary Joggers are designed in house and exclusive to Edith and Blanche. The Organic Cotton Primary...
Insulated Water Bottle- Rainbow Skies

Insulated Water Bottle- Rainbow Skies

£18.00
The Frugi Insulated Water Bottle is a good choice to avoid single-use plastic bottles. It will keep cold drinks insulated and features a fun Frugi design. 550 mil capacity. Not...
Little Stars Baby Hat

Little Stars Baby Hat

£9.00
The softest organic cotton hat to keep your little one snug and cosy. Featuring a gorgeous star print with a yellow background. The perfect gender neutral gift for any little...
All the Small Things Canvas Pouch (Small)

All the Small Things Canvas Pouch (Small)

£13.50
Keep life’s little essentials together with this cheerful “All The Small Things” canvas pouch. Made from sturdy 100% brushed cotton canvas with a smooth metal zip, it’s the perfect small-but-mighty...
Snack Attack Canvas Pouch (Medium)

Snack Attack Canvas Pouch (Medium)

£14.50
When snack time strikes, you’ll be ready. This bright “Snack Attack” canvas pouch is a fun, practical organiser for on-the-go essentials—think snacks, wipes, plasters, crayons, or all the little bits...
Retro Heart Sunglasses Lime

Retro Heart Sunglasses Lime

£7.00
Spread the Love with Retro Heart-Shaped Sunglasses! Let your little one shine brighter than the sun with these adorable retro heart-shaped sunglasses. Perfect for outdoor adventures, they feature a lightweight,...
Flora Reversible Sunhat

Flora Reversible Sunhat

£17.00
Stay out and play all day in our Flora Reversible Sunhat. With a wide brim to help minimise sun exposure and a secure chin strap for wrigglers, it’s made for...
Shore Towelling Romper: Ridge to Reef

Shore Towelling Romper: Ridge to Reef

£26.00£28.00
This raglan short-sleeved towelling romper is made for warm-weather wriggles and easy changes. It’s soft, breathable and comfy thanks to GOTS-certified organic cotton, with a front raglan seam and handy...
Poldhu Panel T-Shirt: Ridge to Reef

Poldhu Panel T-Shirt: Ridge to Reef

£22.00£24.00
This short-sleeved panel t-shirt is a comfy everyday staple—soft, breathable, and made for busy little days. It’s GOTS-certified organic cotton, so it’s gentle on skin and kinder to the planet...
Ohio Star Quilt Quilt Kit

Ohio Star Quilt Quilt Kit

£30.00
Finished quilt is approx. 39" x 39" Full instructions 100% Cotton Beginners level Everything you need for patchwork, binding, and backing To complete the quilt you will need: •1.15 x...
Chocolate Brown Corduroy Skirt

Chocolate Brown Corduroy Skirt

£27.00£13.50
100% Cotton Corduroy Soft and swirly, with a gathered skirt (perfect for twirling, climbing and jumping) with lots of room for movement, this is a really comfy style for everyday...
Rock My Socks 3 pack- Butterfly Multipack

Rock My Socks 3 pack- Butterfly Multipack

£12.00£12.80
Rock My Socks for Happy Feet! This super soft 3-pack in Butterfly is designed to keep growing feet comfy and cheerful. Crafted from cosy GOTS certified organic cotton, these socks...
Fjord First Walker- Holly Green/ Tractor

Fjord First Walker- Holly Green/ Tractor

£32.00
The Fjord First Walker upper and lining is made from 100% soft, durable leather. This makes the upper and lining breathable and naturally shapes the foot for a comfortable fit....
Valley Pre Walkers: Navy Blue/ Bee

Valley Pre Walkers: Navy Blue/ Bee

£28.00
The Frugi Valley Pre Walkers in Navy Blue/Bee are a gorgeous first-shoe option for little crawlers and cruisers. Made from 100% soft, durable chrome-free leather, they’re breathable and designed to...
Organic Baby Burpie Bib – Little Stars Yellow

Organic Baby Burpie Bib – Little Stars Yellow

£12.00
Say goodbye to messy burping moments with our beautifully crafted Little Stars Yellow Organic Baby Burpie Bib. This practical yet stylish essential is made with a soft organic cotton jersey...