Frugi

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A young child with curly light brown hair stands outdoors in a grassy field under a blue sky, wearing a teal long-sleeve button-up shirt with colorful mountain and rainbow appliques on the lower front, paired with rust-orange corduroy pants.

Bay Shacket: Boat Blue/ Mountain

£34.00
This long-sleeved brushback fleece shacket (shirt + jacket) is the cosiest throw-on layer for cooler days. Made from soft organic cotton with a warm brushback feel, it features appliqué embroidery...
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A young child wearing a colorful patterned button-up vest over a green long-sleeve top and navy corduroy pants with red star patches, standing outdoors in front of a decorated Christmas tree and wooden cabin.

Wenn Fair Isle Waistcoat: Fox Fair Isle

£34.00 – £36.00
This knitted Fairisle waistcoat is a cosy, easy-to-layer piece with a classic patterned design and a button front placket. Made from GOTS certified organic cotton, it’s soft and breathable—perfect for...
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A young girl wearing a colorful, multi-colored knit cardigan with embroidered unicorns, rainbows, and stars, paired with a matching striped dress, set against a solid teal background.

Cammie Cardigan: Hotchpotch/ Unicorn

£40.00
This knitted drop-shoulder cardigan is a cosy layer with beautiful details, featuring button fastenings, delicate embroidery, and a standout large intarsia design on the back. Made from GOTS certified organic...
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A pair of children's knit leggings with a festive Christmas theme. The center panel is teal with a red-breasted robin bird, white stars, and snowflakes.

Little Knitted Leggings: Fair Isle/ Robin

£15.00
These organic cotton knitted leggings are made for wrigglers, crawlers and first steps, with a playful character on the bottom that’s perfect for showing off while they’re on the move....
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A baby long-sleeve knit jumpsuit in teal with a colorful Fair Isle pattern across the chest and shoulders, featuring penguin motifs and button closures at the neck, photographed on a plain white background.

Lumi Knitted Romper: Moss/ Winter Homes

£35.00
This organic cotton knitted romper is a cosy, breathable piece with a beautiful knitted jacquard design and button fastening for easy dressing. Made with GOTS certified organic cotton (Soil Association...
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A Christmas advent calendar hanging pouch made of fabric, featuring 24 numbered square pockets in various colors like green, red, orange, yellow, and blue, with festive illustrations such as a penguin, reindeer, Christmas tree, and robin.

Advent Calendar: Forest/ Festive Fun

£40.00
Make December feel extra magical with this Christmas Advent Calendar, made from GOTS Organic Cotton canvas with printed pockets for each day of the month. It’s a lovely, reusable alternative...
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A pair of colorful novelty socks with animal and winter patterns, including a fox, robin, stars, stripes, and green accents, shown on a plain white background.

Grippy Socks 2 Pack: Fox Fair Isle Mulipack

£14.00 – £15.00
This 2-pack of terry knit socks is made for cosy little feet, with a soft, cushioned feel and a grippy print sole to help reduce slips on smooth floors. Perfect...
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A toddler standing outdoors in a grassy, hilly landscape wearing a cream cable-knit sweater with a colorful farm-themed yoke and red pants with cow patches.

Clyde Cable Knit Jumper: Natural/ Highlands

£36.00
This cosy cable knit jumper is a cold-weather classic with a playful twist, featuring a sweet farm scene detail for extra character. Designed for comfort and easy changes, it has...
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A multicolor knit beanie hat with a light blue ribbed cuff and a small white square logo patch on the side, shown against a plain white background.

Noa Fairisle Hat: Highland Fair Isle

£16.00
Frugi’s Noa Fairisle Hat is a cosy cold-weather essential, crafted from soft 100% organic cotton knit with a snug turn-up hem for extra warmth. With its bright, playful Fairisle-style design,...
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Two baby overalls laid flat on a white background. One pair is mustard yellow corduroy with an embroidered house, rainbow, and flowers on the chest.

Catrin Reversible Dungarees: Bumble/ Highland Houses

£40.00
Two looks in one? Yes please. This reversible organic cotton piece is perfect for busy days — wear it one way for the sweet placement embroidery, then flip it over...
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A toddler wearing a colorful fleece zip-up jacket and matching pants stands outdoors next to a tree in a park. The outfit features color-blocked panels of yellow, purple, teal, orange, and dark navy.

Coorie Cord Fleece Suit: Hotchpotch/ Nature

£44.00
This super-cosy all-in-one ted fleece suit is made for crisp-day adventures and snuggly outdoor play. Crafted from Frugi’s ultra-soft, warm ted fleece, it features clever Fit for Longer cuffs at...
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Colorful children's jacket with a yellow hood, orange and purple sleeves, and blue body on a white background.

Firth Fleece Jacket: Hotchpotch/ Nature

£40.00
This zip-through ted fleece hoody is the ultimate cosy layer for cooler days — super soft, warm, and easy to throw on for school runs, woodland walks and weekend adventures....
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A fuzzy fleece aviator-style winter hat in a color-blocked design with teal, mustard yellow, purple, and cream faux-fur ear flaps, shown on a plain white background.

Ted Fleece Trapper Hat: Hotchpotch

£24.00
This cosy Frugi Ted fleece trapper hat is made for chilly-day adventures, with a snug pull-on shape that helps keep little ears warm. The colour-block design is seriously cheerful —...
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A pair of orange knit baby booties shaped like Highland cows, featuring yellow shaggy hair, white horns, and a pink snout on a plain white background.

Cosy Cord Booties: Highland Cow

£20.00
Frugi’s Cosy Cord Booties are soft, snuggly and made for keeping tiny toes warm on everyday adventures. They’re fully lined with cosy fleece and finished with fold-over ribbed cuffs to...
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A navy blue long-sleeve baby t-shirt featuring a colorful embroidered space-themed graphic on the chest with a smiling planet, stars, and clouds.

Adventure Circular Top: Navy/ Earth

£22.00
This long-sleeved Adventure Appliqué Top is made for everyday exploring, with a playful appliqué and embroidered design that adds a little extra “wow” to simple outfits. Crafted from GOTS certified...
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Toddler brown corduroy pants with a yellow drawstring and embroidered Scottish highland cow patches on the front, shown against a plain white background.

Arlo Cord Trousers: Rust/ Highland Cow

£32.00
These organic cotton corduroy pull-up trousers are made for everyday play, with a comfy fit and thoughtful details for busy little legs. Featuring designed knee patches and an unfixed turn-up,...
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A smiling baby outdoors wearing a knitted rainbow cardigan with buttons, held up by an adult whose hands and green skirt are visible against a blurred green background.

Cuddly Cardigan: Highland Rainbow

£34.00
This rib knitted organic cotton cardigan is the kind of layer you’ll reach for again and again — soft, breathable, and perfect for popping over tees, dresses and dungarees when...
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A baby lying in a wicker basket wearing a green footless overalls romper with an orange Highland cow applique, a colorful long-sleeve shirt, and orange booties.

Coverack Dungaree Outfit: Palm/ Highland Cows

£40.00
This long-sleeved baby body and dungaree set is an easy, cosy outfit for everyday adventures. The brushback fleece dungarees feel lovely and warm, with adjustable shoulder straps (button fastening) to...
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A pair of baby booties designed to look like cats, featuring light gray knit bodies with embroidered cat faces and teal ribbed knit cuffs.

Noa Knitted Booties: Wild Cat

£20.00
These knitted organic cotton booties are a cosy little essential for keeping tiny toes warm. Designed with a soft ribbed cuff, they’re easy to pull on and help stay put,...
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A turquoise knit sweater dress featuring a colorful knitted illustration of puffins, clouds, a sun, and wildflowers on a green hillside.

Kiera Knitted Dress: Boat Blue/ Puffins

£36.00
This long-sleeved fine gauge knitted dress is a cosy-cute wardrobe hero, finished with a beautiful jacquard design for that extra-special look (without sacrificing comfort). Thoughtfully made for little ones, it...
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Baby garments set featuring a white long-sleeve top with an autumn leaf and rainbow print, layered over a white top with orange trim and multicolored horizontal stripes on a white background.

Shay 2 Pack Body: Highland Stripe/ Wild Cat

£26.00
This 2-pack of kimono-style bodies is a brilliant baby essential for easy, fuss-free changes. You’ll get one long-sleeved body and one short-sleeved body, both with front popper fastenings for quick...
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A smiling child standing outdoors next to a tree, wearing a colorful fleece vest with yellow and purple sleeves, teal cargo pants, and brown boots.

Bude Borg Gilet: Navy/ Nature

£30.00
The Frugi Bude Borg Gilet is a cosy, throw-on layer for crisp days and outdoor adventures. Made from super-soft borg fleece, it features handy front pockets (perfect for little treasures)...
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A young boy wearing a yellow and white striped long-sleeve shirt with a Scottish highland cow and puffin applique, paired with brown corduroy pants featuring matching highland cow patches, standing in a grassy park with trees.

Easy On Top: Bumblebee Breton/ Highlands

£22.00
This easy-to-wear long-sleeved T-shirt is made for everyday adventures — with Frugi’s clever Fit for Longer details so it can grow with your little one and last up to two...
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A pair of colorful novelty crew socks with whimsical animal and nature prints, including a rainbow, puffin, cow, and striped pattern, shown against a plain white background.

Fun Fold Over Socks 2 Pack: Highlands Multipack

£13.00
Add a little fun to everyday outfits with this 2-pack of knitted socks from Frugi. Each pair features a comfy fold-over cuff with a hidden Frugi surprise design—perfect for little...
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Frugi is a pioneering British brand specializing in GOTS-certified organic children's clothing. Founded with a commitment to ethical manufacturing and sustainable practices, Frugi offers an extensive range from newborn to 6 years, including their celebrated baby essentials and playful kidswear. Each piece is crafted from premium organic cotton and recycled materials, featuring bright colors and imaginative designs that combine durability with eco-consciousness. From their award-winning outerwear to their innovative circular collection, Frugi demonstrates their dedication to both planet-friendly fashion and practical, comfortable clothing that grows with children.