Frugi

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Orange romper with elephant and branch design on a white background

Lelant Dungaree: Sunny Safari

£28.00£30.00
This short-style dungaree is made for easy summer dressing, with adjustable button-fastening shoulder straps and a fun appliqué detail. Crafted from Frugi’s organic cotton heavy interlock jersey, it’s soft, breathable,...
Baby bodysuit with elephant pattern on a white background

Shay Summer 2 Pack Body: Sunny Safari

£25.00£27.00
This 2-pack of kimono-style short-sleeved bodies is made for easy changes, with front popper fastening and an extendable popper fastening at the gusset to help them fit for longer (up...
Blue and white checkered romper with embroidered designs on a white background

Summer Short Dungarees: Picnic Club

£30.00£32.00
This sleeveless short dungaree is an easy, warm-weather outfit with shoulder and side-seam popper openings for quick changes. Finished with elasticated cuffs for a comfy fit and a sweet embroidered...
Canvas Tote Bag: Hoppy & Happy

Canvas Tote Bag: Hoppy & Happy

£14.00
This handy mid-weight canvas tote bag is made from GOTS-certified organic cotton, giving you a durable everyday carry that’s kinder to the planet (certified by Soil Association Certification, license GOTS-11359)....
Yellow and white striped t-shirt with a blue stingray design on a white background

Easy On Interactive T-shirt: Rainbow & Rays

£22.00£24.00
This easy-to-wear short-sleeved T-shirt is made for everyday play, with a stretchy ribbed neckband so it slips on and off easily — no fiddly buttons or poppers. Finished with a...
Baby onesie with elephant and rainbow pattern on a white background

Kimono Zip Babygrow: Sunny Safari

£26.00£28.00
Easy dressing, sorted. This kimono-style Frugi babygrow opens at the front for quick changes, with centre-front popper fastening and a handy brass-coloured guide popper so you can spot where to...
Children's onesie with colorful animal and vehicle pattern on a light blue background

Lovely Babygrow: Little Acre

£25.00£27.00
This super-soft Frugi babygrow is made with GOTS-certified organic cotton, so it’s breathable and gentle on delicate skin (certified by Soil Association Certification, license GOTS-11359). Sizes up to 12 months...
Colorful striped leg warmers with a duck design on a blue background

Little Knitted Leggings: Little Acre

£15.00£16.00
Frugi Little Knitted Leggings (Little Acre) are a cosy, characterful staple for little movers. With a sweet duck detail on the bottom, they’re made to be shown off while they...
Sunnie Socks 5 Pack: Adventure Multipack

Sunnie Socks 5 Pack: Adventure Multipack

£21.00£23.00
Sunnie Socks 5 Pack: Adventure Multipack are a fun, everyday essential for little feet. With five pairs to mix and match, they’re perfect for nursery days, school runs and weekend...
Valley Pre Walkers: Navy Blue/ Bee

Valley Pre Walkers: Navy Blue/ Bee

£28.00
The Frugi Valley Pre Walkers in Navy Blue/Bee are a gorgeous first-shoe option for little crawlers and cruisers. Made from 100% soft, durable chrome-free leather, they’re breathable and designed to...
Seaside Sandal: Hotchpotch/ Rainbow

Seaside Sandal: Hotchpotch/ Rainbow

£24.00£38.00
The Frugi Seaside Sandal in Hotchpotch/Rainbow is made for warm-weather adventures, from holidays and beach days to everyday play. The upper, insole and lining are crafted from 100% soft, durable...
Rudi Rib Outfit: Happy Rib Stripe/ Rainbow

Rudi Rib Outfit: Happy Rib Stripe/ Rainbow

£25.00£27.00
The Frugi Rudi Rib Outfit in Happy Rib Stripe/Rainbow is an easy, comfy two-piece set made for everyday baby adventures. It includes a long-sleeved kimono-style bodysuit with a front opening...
Little Roly Bamboo Socks 3 Pack: Rainbow Rays

Little Roly Bamboo Socks 3 Pack: Rainbow Rays

£14.00£15.00
The Frugi Little Roly Bamboo Socks 3 Pack in Rainbow Rays is a comfy everyday set for little feet. Designed with a rolled-edge cuff for a more relaxed, looser fit,...
Happy Belt Bag: Happy Hotchpotch

Happy Belt Bag: Happy Hotchpotch

£16.00
The Frugi Happy Belt Bag in Happy Hotchpotch is a fun, hands-free little bag shaped like a smiley face—perfect for days out, holidays and keeping tiny treasures close. It features...
Pip Pointelle 2PK Bodies: Ditsy Floral/ Stripe

Pip Pointelle 2PK Bodies: Ditsy Floral/ Stripe

£24.00£26.00
Stock up on baby essentials with the Frugi Pip Pointelle 2PK Bodies in Ditsy Floral/Stripe. This sweet two-pack includes easy envelope neck bodysuits for quick changes, plus popper fastenings between...
Pack A Lunch Bag: Happy Hotchpotch

Pack A Lunch Bag: Happy Hotchpotch

£18.00
The Frugi Pack A Lunch Bag in Happy Hotchpotch is a bright, practical lunch bag for nursery, school and days out. Made from post-consumer recycled plastic, it helps give old...
Rosemary Denim Dress: Denim/ Flowers

Rosemary Denim Dress: Denim/ Flowers

£38.00£42.00
The Frugi Rosemary Denim Dress in Denim/Flowers is a gorgeous, easy-to-wear piece for spring and summer days. Made from lightweight organic cotton woven fabric, it features a sweet Peter Pan...
Iori Printed T-Shirt: Lichen/ Sunshine

Iori Printed T-Shirt: Lichen/ Sunshine

£18.00£22.00
The Frugi Iori Printed T-Shirt in Lichen/Sunshine is an easy everyday tee for warm-weather adventures. With short sleeves and a cheerful printed design, it’s perfect for playdays, park trips and...
Harbour Adjustable Swim Hat: Hotchpotch/ Rainbow

Harbour Adjustable Swim Hat: Hotchpotch/ Rainbow

£16.00£18.00
The Frugi Harbour Adjustable Swim Hat in Hotchpotch/Rainbow is a sun-safe swim hat made for beach days, paddling pools and poolside play. With chlorine-safe colours and prints, it’s designed to...
Super Special 2 Pack Short Sleeve Body: On the Farm

Super Special 2 Pack Short Sleeve Body: On the Farm

£24.00£26.00
Stock up on everyday essentials with the Frugi Super Special 2 Pack Short Sleeve Bodies in On the Farm. These soft baby bodysuits feature an easy envelope neck for quick...
Caris Applique Top: Rhubarb/ Bee

Caris Applique Top: Rhubarb/ Bee

£22.00£26.00
The Frugi Caris Appliqué Top in Rhubarb/Bee is a lovely everyday layer with a little extra “aww”. This long-sleeved top has a swing-shaped hem for an easy, comfy fit, plus...
Havana Hooded Towel: Sunshine Smiles

Havana Hooded Towel: Sunshine Smiles

£36.00£40.00
Wrap them up warm after every splash with the Frugi Havana Hooded Towel in Sunshine Smiles. Made from cosy organic woven velour towelling, it features a sweet jacquard design, a...
Little Sun Safe Suit: Rainbow Bright/ Fish

Little Sun Safe Suit: Rainbow Bright/ Fish

£28.00£30.00
The Frugi Little Sun Safe Suit in Rainbow Bright/Fish is made for carefree splash sessions and sunny-day adventures. With 3/4 sleeves and long shorts for extra coverage, it’s ideal for...
Little Sun Safe Suit: Rainbow Wave/ Ice Cream

Little Sun Safe Suit: Rainbow Wave/ Ice Cream

£28.00£30.00
The Frugi Little Sun Safe Suit in Rainbow Wave/Ice Cream is made for carefree splash sessions and sunny-day adventures. With 3/4 sleeves and long shorts for extra coverage, it’s ideal...

Frugi is a pioneering British brand specializing in GOTS-certified organic children's clothing. Founded with a commitment to ethical manufacturing and sustainable practices, Frugi offers an extensive range from newborn to 6 years, including their celebrated baby essentials and playful kidswear. Each piece is crafted from premium organic cotton and recycled materials, featuring bright colors and imaginative designs that combine durability with eco-consciousness. From their award-winning outerwear to their innovative circular collection, Frugi demonstrates their dedication to both planet-friendly fashion and practical, comfortable clothing that grows with children.