Kidswear in 2026 is having a refresh in the best way: gender-neutral silhouettes, oversized cuts, and earthy tones are everywhere. Think dungarees, relaxed co-ords, roomy tees, and easy layers that aren’t trying to force gendered styles, they’re just letting kids be kids.
At Edith & Blanche, this trend feels especially exciting because it’s not just about what looks good (although it really does). It’s about making life simpler, more inclusive, and more sustainable — three things our community already cares about.
Across kids’ fashion right now, we’re seeing a few clear favourites:
- Dungarees and all-in-ones which are practical, playful, and easy to layer up.
- Oversized and loose-fitting cuts which are comfy, movement-friendly, and great for growing bodies
- Unisex style pieces, designed to suit any child, without any labels.
- Earthy tones and nature-inspired colours that include soft, timeless shades that mix and match easily.
In other words: clothes that work hard, wear well, and feel good to put on.
Shop Edith & Blanche here
Why this matters right now
Parents are choosing differently compared to few years back, more families want wardrobes that:
- Work for multiple children, regardless of gender.
- Support freedom of expression (because kids are wonderfully themselves).
- Avoid stereotypes and let play come first.
Gender-neutral design isn’t about being “plain” or “samey”, it’s about opening up options. A child can be muddy, sparkly, loud, quiet, dinosaur-obsessed, fairy-obsessed, or all of the above… and their clothes should keep up.
Shop Frugi Here
Why our customers love it (and why it’s a sustainability win)
This is one of those rare trends that also help us care for the planet.
1) More wear per pice
When a garment isn’t tied to a gender label, it’s easier to pass on to other children within or outside the family, sell as second hand or donate to those in need.
That means more outfits from the same item, and fewer “barely worn” pieces sitting in a drawer.
2) Less waste, more value
Buying better and wearing longer is one of the simplest ways to reduce waste. Gender-neutral, mix-and-match pieces help families build smaller wardrobes that still feel fun and varied.
3) Timeless style (that still feels modern)
Earthy tones and relaxed silhouettes don’t date quickly. They photograph beautifully, layer easily, and work across seasons — which makes them ideal for everyday life.
Shop Edith & Blanche Here
How to style one piece a dozen ways
Here’s where the fun comes in. A single pair of dungarees can look completely different depending on what you pair it with:
- Over a striped long-sleeve for a classic, playful look
- With a chunky knit for cosy outdoor days
- With a bright tee for a pop of colour
- Rolled at the ankle with wellies for muddy adventures
- Layered under a waterproof for forest school or beach walks
Same piece. Totally different vibe.
What to look for when shopping gender-neutral kidswear
If you’re building a wardrobe that can be shared and re-worn, these little details make a big difference:
- Adjustable straps/waists (especially in dungarees)
- Roomy cuts for movement and layering
- Durable fabrics that can handle real play
- Colours that mix easily (earthy tones are perfect for this)
- Quality stitching so it lasts through multiple children
Shop Frugi Here
Ready to try the “one piece, endless possibilities” approach?
If you’re shopping for something that’s practical, values-aligned, and genuinely adorable, gender-neutral design is a brilliant place to start. And yes — dungarees are officially having a 2026 moment, which feels like the universe giving us permission to wear them even more.
Want help choosing a piece that’ll work for siblings or hand-me-downs? Pop into the shop or message us, we’re always happy to help you build a wardrobe that lasts.
We’d love to bring this trend to life with your little adventurers.
If you’ve got a favourite gender-neutral piece from Edith & Blanche — especially dungarees or co-ords — send us a photo (or tag us on Instagram).
We’re collecting real-life styling inspiration showing how the same piece can be worn in totally different ways.
