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The Storyboard in Mustard
The Storyboard is made for the dreamers and the doers—here to help you think big, be bold, and make things happen. With clean lines, a satisfyingly chunky depth and a...
The Storyboard in Navy
The Storyboard is made for the dreamers and the doers—here to help you think big, be bold, and make things happen. With clean lines, a satisfyingly chunky depth and a...
The Storyboard in Chalk
The Storyboard is made for the dreamers and the doers—here to help you think big, be bold, and make things happen. With clean lines, a satisfyingly chunky depth and a...
The Storyboard in Butter
The Storyboard is made for the dreamers and the doers—here to help you think big, be bold, and make things happen. With clean lines, a satisfyingly chunky depth and a...
The Storyboard in Berry
The Storyboard is made for the dreamers and the doers—here to help you think big, be bold, and make things happen. With clean lines, a satisfyingly chunky depth and a...
The Storyboard in Blush
The Storyboard is made for the dreamers and the doers—here to help you think big, be bold, and make things happen. With clean lines, a satisfyingly chunky depth and a...
Sunnie Socks 5 Pack: Adventure Multipack
£21.00 – £23.00
Sunnie Socks 5 Pack: Adventure Multipack are a fun, everyday essential for little feet. With five pairs to mix and match, they’re perfect for nursery days, school runs and weekend...
Valley Pre Walkers: Navy Blue/ Bee
£28.00
The Frugi Valley Pre Walkers in Navy Blue/Bee are a gorgeous first-shoe option for little crawlers and cruisers. Made from 100% soft, durable chrome-free leather, they’re breathable and designed to...
Seaside Sandal: Hotchpotch/ Rainbow
£20.40 – £21.60
The Frugi Seaside Sandal in Hotchpotch/Rainbow is made for warm-weather adventures, from holidays and beach days to everyday play. The upper, insole and lining are crafted from 100% soft, durable...
Rudi Rib Outfit: Happy Rib Stripe/ Rainbow
£25.00 – £27.00
The Frugi Rudi Rib Outfit in Happy Rib Stripe/Rainbow is an easy, comfy two-piece set made for everyday baby adventures. It includes a long-sleeved kimono-style bodysuit with a front opening...
Little Roly Bamboo Socks 3 Pack: Rainbow Rays
£14.00 – £15.00
The Frugi Little Roly Bamboo Socks 3 Pack in Rainbow Rays is a comfy everyday set for little feet. Designed with a rolled-edge cuff for a more relaxed, looser fit,...
Iori Printed T-Shirt: Lichen/ Sunshine
£9.00 – £11.00
The Frugi Iori Printed T-Shirt in Lichen/Sunshine is an easy everyday tee for warm-weather adventures. With short sleeves and a cheerful printed design, it’s perfect for playdays, park trips and...
Caris Applique Top: Rhubarb/ Bee
£22.00 – £26.00
The Frugi Caris Appliqué Top in Rhubarb/Bee is a lovely everyday layer with a little extra “aww”. This long-sleeved top has a swing-shaped hem for an easy, comfy fit, plus...
Little Sun Safe Suit: Rainbow Bright/ Fish
£22.40 – £24.00
The Frugi Little Sun Safe Suit in Rainbow Bright/Fish is made for carefree splash sessions and sunny-day adventures. With 3/4 sleeves and long shorts for extra coverage, it’s ideal for...
Little Swim Legionnaires Hat: Rainbow Bright Stripe
£11.20 – £12.80
The Frugi Little Swim Legionnaires Hat in Rainbow Bright Stripe is a sun-safe swim hat made for beach days, paddling pools and poolside play. With chlorine-safe colours and prints, it’s...
Little Swim Legionnaires Hat: Rainbow Wave
£11.20 – £12.80
The Frugi Little Swim Legionnaires Hat in Rainbow Wave is a sun-safe swim hat designed for splashy days at the beach or pool. With chlorine-safe colours and prints, it’s made...
Cooking set, Mouse
£24.50
This Maileg small kitchen set is a brilliant little add-on for any mouse home, with everything needed to whip up the perfect pretend brunch. Inside you’ll find mini kitchen utensils...
Big Brother Mouse in Matchbox
£28.25
A classic Maileg item, this mouse is ready for hours of play and sleeps soundly in its little matchbox. The clothes and bedding are made of soft fabrics with unique...
Cutest New Baby Card | Gender Neutral Baby Card | Rainbow
£3.00
'Your new baby is the cutest' New Baby Card. The gender neural, abstract shapes and the matching unisex lilac envelope make this greeting card perfect for new babies, new pets,...
Age 4 Birthday Card | Milestone Age Cards | Kids Cards
£3.50
This fourth birthday card features artwork of lots of dogs and cats clustered around the '4 Today' caption, some of them wearing party hats and ready to celebrate! The gender...
Safari Kids Gift Wrap | Wrapping Paper | Birthday Gift Wrap
£2.75
Luxury wrapping paper sheets, in an adorable safari themed print with cute elephant, giraffe and lion print. Created from our original hand-painted pattern. Each sheet is printed onto beautifully thick,...
Age 3 Birthday Card | Milestone Age Cards | Kids Cards
£3.50
These underwater creatures are ready to celebrate a third birthday on this sea-themed milestone age card! Featuring the animals swimming around a large number three, the gender-neutral design is perfect...
Wild One Birthday Cards | Animals Card | Kids Birthday Cards
£3.50
This gender neutral kids birthday card features an illustrated menagerie of animals in a lush jungle full of plants, including a lion and leopard both wearing adorable party hats. The...
Leopards New Baby Card | Baby Card | New Parents Card
£3.50
A little cub has been welcomed to the leap, already taking pride of place at the top of a parent pyramid on this new baby card. The leopard baby card...
