New Baby Toys

Thoughtfully chosen for the tiniest explorers, this collection brings together beautiful, eco-friendly toys for newborns to 12 months. From soothing rattles and comforters to sensory play mats and baby mobiles, everything here is designed to nurture early development — gently, naturally, and joyfully. Whether you're welcoming a new baby or searching for the perfect gift, you're in the right place.

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A colorful wooden wiggly worm toy with blue and pink rainbow-coloured segments, designed for young children.

Wiggly Worm

£3.50
The Bigjigs Toys Wiggly Worm is a brightly coloured, super-satisfying wooden fidget toy for little hands. Thanks to its clever joints, it can shuffle and wiggle in different directions, making it...
Children's toy with a cartoon donkey face on a white background

Playbook Farm

£14.00
This soft textile playbook is packed with farm-animal fun, designed for sharing little stories while your child explores different textures and sounds. It’s a lovely early book for sensory play,...
Yellow plush rabbit toy with checkered ears on a white background

Lullaby Friends, Bunny Rattle - Dusty Yellow

£16.00
The Maileg Lullaby Friends Rattle is a beautiful first toy for babies—perfectly shaped for small hands and designed with a gently stimulating rattle sound to encourage sensory play. Made from...
Gray plush toy with brown horn on a white background

Lullaby friends, Rhino rattle - Pine

£16.00
The Maileg Lullaby Friends Rattle is a beautiful first toy for babies—perfectly sized for tiny hands and designed to gently stimulate the senses with a soft, engaging rattle sound. Made...
A soft cloth book with a deer character designed for babies and toddlers, featuring orange and beige colors with floral patterned ribbon.

Playbook Stella

£14.00
Stella the deer will take your little one into the forest to meet her friends in this soft play-and-look book. Designed for early sensory discovery, it’s gentle on sore gums...
A young boy in a white long-sleeve shirt holds up a yellow plush bunny toy wearing a brown aviator hat and goggles, set against a colorful blue and green background with a cartoon airplane.

Uncle Pilot

£17.95
Ready for adventure, the Miffy Uncle Pilot Soft Toy is dressed for take-off in a bright yellow aviator outfit, complete with a classic flying helmet and goggles. Inspired by the...
Children's book titled "A sailor went to sea, sea, sea", featuring cartoon animals in sea related adventures

Sailor Went To Sea

£15.00
Read all about it! Nursery Times is a brilliant cloth book made to look, feel, and sound like a tiny crinkly newspaper—soft, sensory, and perfectly sized for little hands to...
Brown teddy bear on a white background

Edith the Goldie Bear - 17 cm - 65"

£23.00
“I’m Edith, but you can call me Edie,” says the best singer-songwriter of the B.T. Chaps. Don’t let her small, humble look fool you — this snug little bear is...
A cream-colored plush teddy bear with a textured light blue-gray knitted bow around its neck and a small round woven tag on its right side, isolated on a white background.

Teddy bear plush, Mini - Off white

£17.25
The Mini Teddy Bear Plush (Off White) is a sweet, huggable little friend with a magical vintage feel. Made from super-soft plush and finished with a classic ribbon bow, it’s...
A styled interior scene with two plush cat toys arranged in a pastel room. One gray plush cat lies in a tan cushioned bed on top of a light blue shelf, while a cream plush cat rests in a small bed inside the open shelf.

Sleeping kitten plush, Small - Grey

£24.50
The Sleeping Kitten Plush (Small, Grey) is the softest little cuddle companion, made from beautifully plush fabric with a lovely hand feel. With its peaceful sleeping pose, it’s perfect for...
ThreadBear Little Peeps Elsie Doll - Matchbox doll 12cm

ThreadBear Little Peeps Elsie Doll - Matchbox doll 12cm

£17.00
ThreadBear Little Peeps Elsie Doll is a sweet, pocket-sized little friend made for cuddles, doll’s house play, and everyday adventures. Dressed in a charming red gingham dress with a gentle...
A Christmas advent calendar hanging pouch made of fabric, featuring 24 numbered square pockets in various colors like green, red, orange, yellow, and blue, with festive illustrations such as a penguin, reindeer, Christmas tree, and robin.

Advent Calendar: Forest/ Festive Fun

£40.00
Make December feel extra magical with this Christmas Advent Calendar, made from GOTS Organic Cotton canvas with printed pockets for each day of the month. It’s a lovely, reusable alternative...
Little Red Riding Hood Reversible Story Doll in red and blue dress on white background.

Little Red Riding Hood Reversible Story Doll

£33.50
“Oh Granny, what big eyes you have…” — now it’s your turn to share the classic tale with your child. This reversible Little Red Riding Hood story doll brings the...
Set of wooden blocks with fossil designs and packaging on a white background

Uncle Goose Wooden Blocks - Fossil

£29.00£14.50
This amazing educational set is perfect for little geo fans—see and feel 16 earth-tone fossils while exploring time periods, eras, and rock layers. With slate-blue tones and geography-inspired accents, each...
Uncle Goose Wooden Blocks - Cubelings Sea

Uncle Goose Wooden Blocks - Cubelings Sea

£20.00£10.00
Your favourite underwater creatures… squared. This fun 4-block animal set features a puffer fish, dolphin, octopus, and shark—ready to be mixed, matched, and “splashed” into all sorts of ocean adventures....
Uncle Goose Wooden Blocks - Cubelings Insect

Uncle Goose Wooden Blocks - Cubelings Insect

£20.00£10.00
Your favourite forest mini-beasts… squared. This fun 4-block animal set features a bumblebee, butterfly, cricket, and spider—ready to be mixed, matched, and “buzzed” into all sorts of imaginative stories. It...
Plush toy tiger on a white background

WWF ECO Tiger - 15 cm - 6"

£22.00
Did you know tigers are excellent swimmers? Unlike most house cats, they’ll happily jump in — because they often hunt along lakes and riverbanks. This little plush tiger, though, is...
Rudolph First Push Toy

Rudolph First Push Toy

£5.00
A lovely wooden Rudolph on wheels, perfect for little hands to push along. Help to develop key motor skills Great for encouraging imaginative & social play Perfect size for little...
Plush toy elephant head with checkered ears on a white background

Lullaby friends, Elephant rattle - Rose

£16.00
Lullaby friends is a collection of beautiful items for babies. This rattle is perfectly shaped for a small hand and has a stimulating rattle sound. It is made in soft...
Dinosaur Comforter Petrol Blue

Dinosaur Comforter Petrol Blue

£15.50
Cuddle, soothe, and snuggle — our Dino Lovey is a sweet, comforting companion for babies and toddlers. With a soft, flat body and a plush stuffed head and tail, it’s...
Dinosaur Comforter Soft Orange

Dinosaur Comforter Soft Orange

£15.50
Cuddle, soothe, and snuggle — our Dino Lovey is a sweet, comforting companion for babies and toddlers. With a soft, flat body and a plush stuffed head and tail, it’s...
Crochet Baby Toy Dinosaur comforter teal

Crochet Baby Toy Dinosaur comforter teal

£15.50
Cuddle, soothe, and snuggle — our Dino Lovey is a sweet, comforting companion for babies and toddlers. With a soft, flat body and a plush stuffed head and tail, it’s...
A young boy wearing a colorful windbreaker jacket, matching pants, and a checkered cap holds a clear glass bottle filled with layered pasta resembling a hamburger in front of a solid pink background.

Petit Boum Sensory Toy Bottle Learn (MacBoum)

£16.99
The Petit Boum Sensory Toy Bottle Learn – MacBoum (PB-85754) is a “menu in a bottle” that invites babies and toddlers to shake, roll and explore a world of tiny...
A young girl in a white gardening jumpsuit sits on a wooden crate, holding a green pepper. The scene is surrounded by fresh vegetables like kale, carrots, and red bell peppers on a dark soil surface against a solid sage green studio background.

Petit Boum Sensory Toy Bottle Learn (Veggies)

£16.99
The Petit Boum Sensory Toy Bottle Learn – Veggies (PB-85753) is a “healthy eating in a bottle” sensory toy, designed to spark curiosity from the earliest age. Little ones can...

From the very first days, babies are taking in the world around them — every colour, texture, and sound a tiny lesson in how everything works. Our New Baby Toys collection is built around that idea: carefully chosen toys for ages newborn to 12 months that support early development while looking and feeling wonderful.

You'll find baby sensory toys, soft rattles, play mats, baby mobiles, teethers, comforters, soft books, bath toys, and tummy time toys — everything a new baby needs to explore, grasp, and grow. We stock some of our favourite brands for this age, including the ever-popular Matchstick Monkey teethers, Bigjigs, PlanToys, and Tender Leaf Toys. Every piece is chosen with sustainability in mind: wooden baby toys, organic materials, and plastic-free options wherever possible.

Because around 90% of what leaves our shelves is destined as a gift, we've made sure this collection works beautifully for new baby gifts, baby shower gifts, and christening gifts alike. Whether you're a new parent browsing for yourself or a grandparent searching for something truly special, you'll find eco friendly baby toys here that are as good to give as they are to play with.

Browse the full range and find something they'll love from day one.