Children

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Book cover of 'Little People, Big Dreams: Beatrix Potter' with a illustration of a girl holding a rabbit and book.

Little People, Big Dreams: Beatrix Potter

£9.99
Learn about inspiring story of Beatrix Potter, the legendary author, illustrator and protector of nature. During her childhood in London, little Beatrix loved to draw. She drew everything she came...
Book cover of 'Little People, BIG DREAMS: Hayao Miyazaki' with a cartoon character and cat on a green background.

Little People, Big Dreams: Hayao Miyazaki

£10.99
Discover the inspiring story of legendary animator and co-founder of Studio Ghibli, Hayao Miyazaki. Born in 1941 in Tokyo during World War II, young Hayao moved home many times with his...
Mullion Top: Hotchpotch/ Nature

Mullion Top: Hotchpotch/ Nature

£28.00
The Frugi Mullion Top brings a classic rugby-style look with a smart knitted collar and button-up front—perfect for little adventurers who like to look as good as they feel. With...
A toddler standing outdoors in a grassy, hilly landscape wearing a cream cable-knit sweater with a colorful farm-themed yoke and red pants with cow patches.

Clyde Cable Knit Jumper: Natural/ Highlands

£36.00
This cosy cable knit jumper is a cold-weather classic with a playful twist, featuring a sweet farm scene detail for extra character. Designed for comfort and easy changes, it has...
A multicolor knit beanie hat with a light blue ribbed cuff and a small white square logo patch on the side, shown against a plain white background.

Noa Fairisle Hat: Highland Fair Isle

£16.00
Frugi’s Noa Fairisle Hat is a cosy cold-weather essential, crafted from soft 100% organic cotton knit with a snug turn-up hem for extra warmth. With its bright, playful Fairisle-style design,...
Colorful children's jacket with a yellow hood, orange and purple sleeves, and blue body on a white background.

Firth Fleece Jacket: Hotchpotch/ Nature

£40.00
This zip-through ted fleece hoody is the ultimate cosy layer for cooler days — super soft, warm, and easy to throw on for school runs, woodland walks and weekend adventures....
A fuzzy fleece aviator-style winter hat in a color-blocked design with teal, mustard yellow, purple, and cream faux-fur ear flaps, shown on a plain white background.

Ted Fleece Trapper Hat: Hotchpotch

£24.00
This cosy Frugi Ted fleece trapper hat is made for chilly-day adventures, with a snug pull-on shape that helps keep little ears warm. The colour-block design is seriously cheerful —...
A navy blue long-sleeve baby t-shirt featuring a colorful embroidered space-themed graphic on the chest with a smiling planet, stars, and clouds.

Adventure Circular Top: Navy/ Earth

£22.00
This long-sleeved Adventure Appliqué Top is made for everyday exploring, with a playful appliqué and embroidered design that adds a little extra “wow” to simple outfits. Crafted from GOTS certified...
Toddler brown corduroy pants with a yellow drawstring and embroidered Scottish highland cow patches on the front, shown against a plain white background.

Arlo Cord Trousers: Rust/ Highland Cow

£32.00
These organic cotton corduroy pull-up trousers are made for everyday play, with a comfy fit and thoughtful details for busy little legs. Featuring designed knee patches and an unfixed turn-up,...
A turquoise knit sweater dress featuring a colorful knitted illustration of puffins, clouds, a sun, and wildflowers on a green hillside.

Kiera Knitted Dress: Boat Blue/ Puffins

£36.00
This long-sleeved fine gauge knitted dress is a cosy-cute wardrobe hero, finished with a beautiful jacquard design for that extra-special look (without sacrificing comfort). Thoughtfully made for little ones, it...
A smiling child standing outdoors next to a tree, wearing a colorful fleece vest with yellow and purple sleeves, teal cargo pants, and brown boots.

Bude Borg Gilet: Navy/ Nature

£30.00
The Frugi Bude Borg Gilet is a cosy, throw-on layer for crisp days and outdoor adventures. Made from super-soft borg fleece, it features handy front pockets (perfect for little treasures)...
A young boy wearing a yellow and white striped long-sleeve shirt with a Scottish highland cow and puffin applique, paired with brown corduroy pants featuring matching highland cow patches, standing in a grassy park with trees.

Easy On Top: Bumblebee Breton/ Highlands

£22.00
This easy-to-wear long-sleeved T-shirt is made for everyday adventures — with Frugi’s clever Fit for Longer details so it can grow with your little one and last up to two...
A long-sleeve crewneck knit sweater featuring a colorful space-themed pattern with rockets, planets, stars, and stripes on a navy blue base.

Fowey Fairisle Knitted Jumper: Space Fair Isle

£38.00
This character Fairisle knitted jumper is a cosy classic with a playful Frugi twist — and it’s made to last through plenty of adventures. With Fit for Longer details, it’s...
A pair of children's ankle socks on a white background. One sock is light gray with a cat face design and orange paw prints, and the other has multicolor horizontal stripes in orange, yellow, green, blue, and red.

Grippy Socks 2 Pack: Wild Cats Multipack

£13.00
Frugi’s Grippy Socks 2 Pack are ready for little adventures, with fun designs and grippy soles to help keep little ones steady as they practise those first steps. Made with...
A pair of colorful novelty crew socks with whimsical animal and nature prints, including a rainbow, puffin, cow, and striped pattern, shown against a plain white background.

Fun Fold Over Socks 2 Pack: Highlands Multipack

£13.00
Add a little fun to everyday outfits with this 2-pack of knitted socks from Frugi. Each pair features a comfy fold-over cuff with a hidden Frugi surprise design—perfect for little...
Cream flower neck warmer on white background folded.

Neck Warmer- Flower Pop

£15.00
This super-snuggly long pile Ted Fleece neck warmer is made for chilly days, school runs, and outdoor adventures. Crafted from 100% recycled polyester made from recycled textiles, it’s a cosy...
Colorful knitted scarf on a white background

Neck Warmer- Autumn Stripe

£15.00
This super-snuggly long pile Ted Fleece neck warmer is made for chilly days, school runs, and outdoor adventures. Crafted from 100% recycled polyester made from recycled textiles, it’s a cosy...
Green fluffy neck warmer with orange star pattern, shown as a rolled loop on a white background

Neck Warmer- Bonfire Stars

£15.00
This super-snuggly long pile Ted Fleece neck warmer is made for chilly days, school runs, and outdoor adventures. Crafted from 100% recycled polyester made from recycled textiles, it’s a cosy...
Colorful backpack with rainbow and cloud pattern on a white background

Pack A Lunch Bag: Fun Frenzy

£18.00
This Frugi lunch bag is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. Inside, it has a reflective foil lining to help keep...
Insulated lunch bag with space-themed design on a white background

Pack A Lunch Bag: Explore the Stars

£18.00
This Frugi lunch bag is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. Inside, it has a reflective foil lining to help keep...
Clip features colourful socks against a white background, pattern includes a scenic landscape with trees, bears and the night sky.

Brilliant Boot Socks 2 Pack- Winter Multi Pack

£15.00£17.00
Got it — here’s the corrected version: These longer-length terry knit socks are perfect for wearing with wellington boots, with extra coverage up the leg and a comfy, cushioned feel...
A colourful cable knitted hat against a white background featuring orange blue and pink hues.

Rainbow Rib Bobble Hat- Rainbow Stripe

£18.00£20.00
This organic cotton knitted ribbed bobble hat is a cosy cold-weather essential, finished with a classic turn-up and a cute bobble on top. For little ones up to 2 years,...
Two blue knit beanies with colorful star patterns and striped bands on a white background.

Voyager Reversible Hat- Winter Fair Isle/ Star

£20.00£22.00
Two looks in one—this reversible organic cotton hat is an easy everyday essential that gives you double the outfits for double the fun. Made from GOTS-certified organic cotton, it’s soft,...
A t-shirt featuring a mermaid in star sunglasses on a white background.

Poldhu Panel T-Shirt: Ridge to Reef

£11.00£12.00
This short-sleeved panel t-shirt is a comfy everyday staple—soft, breathable, and made for busy little days. It’s GOTS-certified organic cotton, so it’s gentle on skin and kinder to the planet...