Boss Babs

Boss Babs was founded in 2017 whilst Jenny was on mat leave. She worked as an Art Director in a London ad agency and missed the sense of fulfilment that making things (other than babies) gives you. Their founding product, The GALphabet, was inspired by her amazing little girl Nancy and her hopes and dreams for her future. Jenny and her partner wanted Nancy to grow up with the same boundless sense of confidence and possibility as any other child, never let being a girl hold her back.

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