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Bees Babies Hooded Beach Poncho
£34.00
After a dip, keep your water baby cosy with this hooded poncho towel! It's super snuggly and warm, and made from beautifully soft organic cotton that's extra absorbent and comfy...
Little Knitted Leggings: Little Acre
£15.00 – £16.00
Frugi Little Knitted Leggings (Little Acre) are a cosy, characterful staple for little movers. With a sweet duck detail on the bottom, they’re made to be shown off while they...
Cove First Walker- Tulip/ Bee
£32.00
The Cove First Walker upper and lining is made from 100% soft, durable leather. This makes the upper and lining breathable and naturally shapes the foot for a comfortable fit....
Orchid Pink Colour-Changing Kids Wellies
£28.00
Cut through the cool grey of winter with a flash of orchid pink wellies. Statement kids wellies to match rosy cheeks. A Winter Bright that will last for all seasons....
Seaside Sandal: Hotchpotch/ Rainbow
£20.40 – £21.60
The Frugi Seaside Sandal in Hotchpotch/Rainbow is made for warm-weather adventures, from holidays and beach days to everyday play. The upper, insole and lining are crafted from 100% soft, durable...
Retro Heart Sunglasses Lilac
£7.00
Spread the Love with Retro Heart-Shaped Sunglasses! Let your little one shine brighter than the sun with these adorable retro heart-shaped sunglasses. Perfect for outdoor adventures, they feature a lightweight,...
Daisy Sunglasses Sky Blue
£7.00
Welcome the Sunshine with Daisy Sunglasses! Let your little adventurer step out in style with these adorable daisy sunglasses. Designed for all-day fun, they feature a lightweight, comfortable nose bridge...
Turquoise Spot Dress
£36.00
Bright, breezy, and made for twirling—our Turquoise Spot Dress brings instant party magic to birthdays, school discos, and festive family moments. With a comfy cotton bodice and a swishy soft...
Bees Organic Towelling Romper
The perfect summer holiday outfit to keep little ones and comfy, especially on the beach or by the pool. Pop on this soft all-in-one and they're ready to go! Extra...
Grippy Socks 2 Pack: Festive Pals Multipack
£14.00 – £15.00
2 pack of terry knit socks with grippy print sole. GOTS Made with Organic Materials Certified by Soil Association Certification Licence Number DK22283 Experience Frugi's commitment to sustainable kidswear with...
Norah Ribbed Tights 2 Pack: Bumblebee/Colourblock
£25.00 – £29.00
This 2-pack of Norah Ribbed Tights from Frugi, in a Bumblebee and Colourblock design, are made with soft organic cotton. With contrasting coloured heels and toes, these tights have a...
Super Starry Night Wings- Pink
£15.00
What better way to encourage imaginative play than with these beautiful, twinkling starry night wings! Perfect for dress-up, parties and gifting! • In a beautiful pale pink colour sprinkled with...
Panto Sunglasses Mustard
£7.00
Welcome the Sunshine with Panto Sunglasses! Let your little adventurer step out in style with these charming round sunglasses. Designed for sunny days and endless fun, they feature a lightweight,...
Navy Kids Welly Socks
Our new Wellie Socks are made from the cosiest super soft fleece in Navy. They are formed from flat-lock seams for additional comfort to your child’s feet. Our expanded range...
Little Roly Bamboo Socks 3 Pack: Rainbow Rays
£14.00 – £15.00
The Frugi Little Roly Bamboo Socks 3 Pack in Rainbow Rays is a comfy everyday set for little feet. Designed with a rolled-edge cuff for a more relaxed, looser fit,...
Spooky Glitter Cat Ears
£8.00
Embrace your inner feline with these gorgeously glittery cat ears! Super lightweight and comfy, these are the ideal finishing touch for any meow-velous moggie this Halloween! Satin ribbon wrapped alice...
Norah 2PK Tights: Bumblebee/Flowers
£24.00 – £26.00
2pk Knitted tights with contrasting heels and toes. GOTS Made with Organic Materials Certified by Soil Association Certification Licence Number DK22283 Frugi leads in ethical children's fashion with their GOTS-certified...
Classic Princess Tiara
£16.00
Fit for a little princess, this elegant tiara is designed for special occasions and memorable moments. With a soft pink ribbon-wrapped band and sparkling diamanté stones set into an intricately...
Panto Sunglasses Blue
£7.00
Welcome the Sunshine with Panto Sunglasses! Let your little adventurer step out in style with these charming round sunglasses. Designed for sunny days and endless fun, they feature a lightweight,...
Daisy Sunglasses Green
£7.00
Welcome the Sunshine with Daisy Sunglasses! Let your little adventurer step out in style with these adorable daisy sunglasses. Designed for all-day fun, they feature a lightweight, comfortable nose bridge...
Panto Sunglasses Dusty Pink
£7.00
Welcome the Sunshine with Panto Sunglasses! Let your little adventurer step out in style with these charming round sunglasses. Designed for sunny days and endless fun, they feature a lightweight,...
Arctic Cub: Navykin
This modern take on a classic trapper has a vibrant turquoise faux fur trim and is super soft and snuggly – with ears that can be worn up or down....
Bunny & Flower Clic Clacs
£8.00
Two playful little bunnies and two soft pink tulips make up this dreamy springtime clip set — a lovely pick for adding a hint of Easter charm to little locks...
Sunnie Socks 5 Pack: Adventure Multipack
£21.00 – £23.00
Sunnie Socks 5 Pack: Adventure Multipack are a fun, everyday essential for little feet. With five pairs to mix and match, they’re perfect for nursery days, school runs and weekend...
