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Organic Blue Basic Baby Body

Organic Blue Basic Baby Body

£11.00£8.80
Colour pop! Go back to basics with this beautifully simple short-sleeved bright red baby body. Made from super soft organic cotton and designed with an envelope neckline to make dressing...
Little girl in a blue dress with rainbows and stingray.
Best Seller

Spring Skater Dress: Rainbow Rays

£20.40£22.80
Bring a little sunshine to their wardrobe with the Frugi Spring Skater Dress in Rainbow Rays. Made from soft printed jersey with short sleeves and a full, swishy skirt, it’s...
Children's onesie with colorful animal and vehicle pattern on a light blue background
Best Seller

Lovely Babygrow: Little Acre

£20.00£21.60
This super-soft Frugi babygrow is made with GOTS-certified organic cotton, so it’s breathable and gentle on delicate skin (certified by Soil Association Certification, license GOTS-11359). Sizes up to 12 months...
Sunnie Socks 5 Pack: Adventure Multipack

Sunnie Socks 5 Pack: Adventure Multipack

£16.80£18.40
Sunnie Socks 5 Pack: Adventure Multipack are a fun, everyday essential for little feet. With five pairs to mix and match, they’re perfect for nursery days, school runs and weekend...
Arctic Cub: Navykin

Arctic Cub: Navykin

£29.00£11.60
This modern take on a classic trapper has a vibrant turquoise faux fur trim and is super soft and snuggly – with ears that can be worn up or down....
Forest Fairisle Jumper: Yeti Fair Isle

Forest Fairisle Jumper: Yeti Fair Isle

£19.00£20.00
Knitted Organic Cotton fairisle birdseye jacquard jumper. GOTS Organic Certified by Soil Association Certification Licence Number DK22283. This garment is part of Frugi’s Circular Collection, meaning it has been designed...
Rudolph First Push Toy

Rudolph First Push Toy

£5.00£2.50
A lovely wooden Rudolph on wheels, perfect for little hands to push along. Help to develop key motor skills Great for encouraging imaginative & social play Perfect size for little...
Over the Rainbow Organic Soft Toy

Over the Rainbow Organic Soft Toy

£16.00£12.80
  100% Organic & Fairtrade Interlock Cotton NEW for SS22! Beautiful organic cotton soft toys. What's so special about these soft toys is that they're not just made from organic...
From One To Another Rainbow Design Knitted Cardigan - Burnt Ochre

From One To Another Rainbow Design Knitted Cardigan - Burnt Ochre

£38.00£19.00
  100% Organic & Fairtrade True Knit Cotton Inspired by handmade jumpers that are passed down to become heirloom pieces, our new knitwear uses timeless, unisex designs so they can...
Mustard Made Locker | The Shorty | Slate
Best Seller

Mustard Made Locker | The Shorty | Slate

£139.00£123.71
Mustard Made’s Shorty locker is short and oh-so-sweet! It comes in left and right opening options, making it the perfect bedside table for whichever side of the bed you sleep...
Chalk coloured locker against a white background, at the front the branding, handle, lock and vents are visible.

Mustard Made Locker | The Shorty | Chalk

£139.00£123.71
Mustard Made’s Shorty locker is short and oh-so-sweet! It comes in left and right opening options, making it the perfect bedside table for whichever side of the bed you sleep...
Birthday Crown

Birthday Crown

£22.00£17.60
Meet our beautiful new Birthday crown! This luxuriously soft velvet crown comes complete with ten interchangeable metallic gold numbered stars making it the perfect piece to grow with your child...
Young girl holding a heart-shaped wand against a red background

Heart Wand

£8.00£6.40
Spread a whole lot of love with one swish of Mimi & Lula’s velvet heart wand. With its soft scalloped edges and trailing satin ribbons, it’s made for magical play,...
Child wearing a pink polka dot dress with a matching headband against a plain background

Shimmer Princess Tulle Cape

£25.00£20.00
Sparkle and swish into a world of enchantment with this Shimmer Princess Cape. Crafted from dreamy soft pink tulle scattered with twinkling metallic stars, it’s the perfect fairytale layer for...
Pony Pals Ponies

Pony Pals Ponies

£8.00£6.40
Tidy their tresses with this super sweet pack of six ponies. Ideal for little pony fans who love to gallop through their day in style! 6 in a pack 5cm...
Shaped puzzle box with turtle design and colorful illustrations on a white background

Ocean 12pc Shaped Puzzle

£9.00£7.20
This super-fun, bright shaped 12-piece puzzle is perfect for little hands—and it comes with gorgeous foiling details on both the puzzle and the box for extra wow. Everything packs away...
Little Swim Legionnaires Hat: Rainbow Wave

Little Swim Legionnaires Hat: Rainbow Wave

£9.80£11.20
The Frugi Little Swim Legionnaires Hat in Rainbow Wave is a sun-safe swim hat designed for splashy days at the beach or pool. With chlorine-safe colours and prints, it’s made...
Boscastle Board Shorts- Banana Sharks

Boscastle Board Shorts- Banana Sharks

£14.40£15.60
These Boscastle Board Shorts from Frugi's Swimwear range are perfect for splashing about in the pool or sea. Made from 100% recycled polyester in a Banana Sharks print, these shorts...
Lavender Short Colour-Changing Kids Wellies



Lavender Short Colour-Changing Kids Wellies



£24.00£12.00
These lavender kids wellies speak of a soft and sweet purple reminding us of summer dusk. Give your child a spring in their step with our new colour-changing kids wellies...
My First Teddy - Powder

My First Teddy - Powder

£30.75£26.14
The perfect gift for any new born baby. The fabric is very exclusive and gives the small teddy bear a sweet classic vintage look. Ready to be loved for many...
Christmas Velvet Bow Clips

Christmas Velvet Bow Clips

£8.00£5.60
This beautiful bow clip pack is bursting with rich, seasonal colours - perfect for seeing them through all the festivities! 4 in a pack 4cm alligator clips Bows crafted from...
Scandinavian Style Alphabet Print

Scandinavian Style Alphabet Print

£6.00£9.00
Perfect for nurseries and older children’s rooms. The monochrome pieces with pops of colour are ideal for newborns to focus on whilst their full-colour vision develops. This print comes sizes...
Mustard Made Locker | The Twinny | Blush
Best Seller

Mustard Made Locker | The Twinny | Blush

£499.00£444.11
The Twinny locker is more than just a wardrobe, it's all your colourful storage dreams in one! Designed for everyone, from tiny baby clothes to a grown-up wardrobe, The Twinny...
Mustard Made Locker | The Midi | Butter

Mustard Made Locker | The Midi | Butter

£319.00£283.91
The Midi locker is not too big and not too small. She's perfectly in the middle! The Midi has maximum storage potential and loves to be artfully styled on top...

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