End of Season Sale SS26

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Poldhu Panel T-Shirt: Ridge to Reef

Poldhu Panel T-Shirt: Ridge to Reef

£13.20£14.40
This short-sleeved panel t-shirt is a comfy everyday staple—soft, breathable, and made for busy little days. It’s GOTS-certified organic cotton, so it’s gentle on skin and kinder to the planet...
Shore Towelling Romper: Ridge to Reef

Shore Towelling Romper: Ridge to Reef

£15.60£16.80
This raglan short-sleeved towelling romper is made for warm-weather wriggles and easy changes. It’s soft, breathable and comfy thanks to GOTS-certified organic cotton, with a front raglan seam and handy...
Olive Cherries Reversible Sunhat

Olive Cherries Reversible Sunhat

£17.00£13.60
Stay out and play all day in our Olive Cherries Reversible Sunhat. With a wide brim to help minimise sun exposure and a secure chin strap for wrigglers, it’s made for...
Flora and Fauna Reversible Sunhat

Flora and Fauna Reversible Sunhat

£17.00£13.60
Stay out and play all day in our Flora & Fauna Reversible Sunhat. With a wide brim to help minimise sun exposure and a secure chin strap for wrigglers, it’s...
Uncle Goose Wooden Blocks - Fossil

Uncle Goose Wooden Blocks - Fossil

£29.00£14.50
An amazing educational set for little geo fans—see and feel 16 earth-tone fossils while exploring time periods, eras, and rock layers. With slate-blue tones and geography-inspired accents, each block is...
Ooly Cub Crew Washable Markers

Ooly Cub Crew Washable Markers

£5.99£4.79
Let creativity run wild with the Cub Crew Washable Markers. This set of 8 cute bear-themed markers brings bold, brilliant colour to every doodle, poster, and colouring page—making drawing feel...
Uncle Goose Wooden Blocks - Cubelings Insect

Uncle Goose Wooden Blocks - Cubelings Insect

£20.00£10.00
Your favourite forest mini-beasts… squared. This fun 4-block animal set features a bumblebee, butterfly, cricket, and spider—ready to be mixed, matched, and “buzzed” into all sorts of imaginative stories. It...
Uncle Goose Wooden Blocks - Cubelings Farm

Uncle Goose Wooden Blocks - Cubelings Farm

£20.00£10.00
Meet your favourite free-range farm animals… squared. This fun 4-block animal set features a chick, cow, donkey, and pig—ready to be mixed, matched, and moo’d into all sorts of silly...
Uncle Goose Wooden Blocks - Cubelings Sea

Uncle Goose Wooden Blocks - Cubelings Sea

£20.00£10.00
Your favourite underwater creatures… squared. This fun 4-block animal set features a puffer fish, dolphin, octopus, and shark—ready to be mixed, matched, and “splashed” into all sorts of ocean adventures....
Dusty Pink Checkered Flares- Child
Best Seller

Dusty Pink Checkered Flares- Child

£19.20£20.00
Introducing our brand new organic cotton flared leggings - the perfect addition to any eco-friendly ensemble! Made from 100% organic cotton, these leggings are not only soft and comfortable, but...
Shaped puzzle box with turtle design and colorful illustrations on a white background

Ocean 12pc Shaped Puzzle

£9.00£7.20
This super-fun, bright shaped 12-piece puzzle is perfect for little hands—and it comes with gorgeous foiling details on both the puzzle and the box for extra wow. Everything packs away...
Yellow and white striped t-shirt with a blue stingray design on a white background

Easy On Interactive T-shirt: Rainbow & Rays

£13.20£14.40
This easy-to-wear short-sleeved T-shirt is made for everyday play, with a stretchy ribbed neckband so it slips on and off easily — no fiddly buttons or poppers. Finished with a...
Children's onesie with colorful animal and vehicle pattern on a light blue background
Best Seller

Lovely Babygrow: Little Acre

£20.00£21.60
This super-soft Frugi babygrow is made with GOTS-certified organic cotton, so it’s breathable and gentle on delicate skin (certified by Soil Association Certification, license GOTS-11359). Sizes up to 12 months...
Colorful striped leg warmers with a duck design on a blue background

Little Knitted Leggings: Little Acre

£12.00£12.80
Frugi Little Knitted Leggings (Little Acre) are a cosy, characterful staple for little movers. With a sweet duck detail on the bottom, they’re made to be shown off while they...
Child with decorative hair clips on a plain background

Fishy Friends Clic Clacs

£8.00£6.40
This sweet little clip set features two shimmering jellyfish and two glittery striped fish in soft pink and sparkly tones — a fin-tastic way to add a splash of ocean...
Girl with colorful hair clips in her hair against a plain background
Best Seller

My First Hair Accessories - Pastel

£12.00£9.60
We’re so excited to bring you this super little starter pack — perfect for little ones trying out new styles. With seven pairs of adorable accessories in the cutest colour...
Child wearing a pink polka dot dress with a matching headband against a plain background

Shimmer Princess Tulle Cape

£25.00£20.00
Sparkle and swish into a world of enchantment with this Shimmer Princess Cape. Crafted from dreamy soft pink tulle scattered with twinkling metallic stars, it’s the perfect fairytale layer for...
Young girl holding a heart-shaped wand against a red background

Heart Wand

£8.00£6.40
Spread a whole lot of love with one swish of Mimi & Lula’s velvet heart wand. With its soft scalloped edges and trailing satin ribbons, it’s made for magical play,...
Pretend play wooden food with a shopping bag on a white background.

Mentari Bargain Grocery Bag

£20.00£18.00
Stock up their little shop with the Mentari Bargain Grocery Bag—a printed tote filled with classic wooden play groceries for hours of pretend play. Inside you’ll find a tomato sauce...
Sunnie Socks 5 Pack: Adventure Multipack

Sunnie Socks 5 Pack: Adventure Multipack

£16.80£18.40
Sunnie Socks 5 Pack: Adventure Multipack are a fun, everyday essential for little feet. With five pairs to mix and match, they’re perfect for nursery days, school runs and weekend...
Valley Pre Walkers: Navy Blue/ Bee

Valley Pre Walkers: Navy Blue/ Bee

£28.00£22.40
The Frugi Valley Pre Walkers in Navy Blue/Bee are a gorgeous first-shoe option for little crawlers and cruisers. Made from 100% soft, durable chrome-free leather, they’re breathable and designed to...
Seaside Sandal: Hotchpotch/ Rainbow
Best Seller

Seaside Sandal: Hotchpotch/ Rainbow

£23.80£26.60
The Frugi Seaside Sandal in Hotchpotch/Rainbow is made for warm-weather adventures, from holidays and beach days to everyday play. The upper, insole and lining are crafted from 100% soft, durable...
Rudi Rib Outfit: Happy Rib Stripe/ Rainbow

Rudi Rib Outfit: Happy Rib Stripe/ Rainbow

£15.00£16.20
The Frugi Rudi Rib Outfit in Happy Rib Stripe/Rainbow is an easy, comfy two-piece set made for everyday baby adventures. It includes a long-sleeved kimono-style bodysuit with a front opening...
Little Roly Bamboo Socks 3 Pack: Rainbow Rays

Little Roly Bamboo Socks 3 Pack: Rainbow Rays

£11.20£12.00
The Frugi Little Roly Bamboo Socks 3 Pack in Rainbow Rays is a comfy everyday set for little feet. Designed with a rolled-edge cuff for a more relaxed, looser fit,...