Frugi

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Easy On Top: Bumblebee Breton/ Highlands

Easy On Top: Bumblebee Breton/ Highlands

£22.00
This easy-to-wear long-sleeved T-shirt is made for everyday adventures — with Frugi’s clever Fit for Longer details so it can grow with your little one and last up to two...
Super Special 2 Pack Body: Stripe/ Highland Fields

Super Special 2 Pack Body: Stripe/ Highland Fields

£26.00
This 2-pack of envelope neck bodies is a brilliant everyday essential—soft, breathable, and designed to make changes quick and fuss-free. Each body features an envelope neck and popper fastenings between...
Zelah Zip Up All in One: Rainbow Koala Cuddles

Zelah Zip Up All in One: Rainbow Koala Cuddles

£26.00
Fit for longer, made for everyday adventures — this zip-front all-in-one is crafted from organic cotton interlock that’s soft, breathable, and gentle on delicate skin. It’s designed with Frugi’s “Fit...
Cream flower neck warmer on white background folded.

Neck Warmer- Flower Pop

£15.00
This super-snuggly long pile Ted Fleece neck warmer is made for chilly days, school runs, and outdoor adventures. Crafted from 100% recycled polyester made from recycled textiles, it’s a cosy...
Neck Warmer- Autumn Stripe

Neck Warmer- Autumn Stripe

£15.00
This super-snuggly long pile Ted Fleece neck warmer is made for chilly days, school runs, and outdoor adventures. Crafted from 100% recycled polyester made from recycled textiles, it’s a cosy...
Green fluffy neck warmer with orange star pattern, shown as a rolled loop on a white background

Neck Warmer- Bonfire Stars

£15.00
This super-snuggly long pile Ted Fleece neck warmer is made for chilly days, school runs, and outdoor adventures. Crafted from 100% recycled polyester made from recycled textiles, it’s a cosy...
Navigator Backpack- Hotchpotch/ Snow Scene

Navigator Backpack- Hotchpotch/ Snow Scene

£40.00
This Frugi backpack is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. With a roomy 10.5 litre capacity, it’s a great everyday bag...
Pack A Lunch Bag: Fun Frenzy

Pack A Lunch Bag: Fun Frenzy

£18.00
This Frugi lunch bag is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. Inside, it has a reflective foil lining to help keep...
Pack A Lunch Bag: Explore the Stars

Pack A Lunch Bag: Explore the Stars

£18.00
This Frugi lunch bag is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. Inside, it has a reflective foil lining to help keep...
Trail Blazing Backpack- Explore the Stars

Trail Blazing Backpack- Explore the Stars

£50.00
This Frugi backpack is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. Designed for bigger days out (and bigger kids’ kit), it has...
Brilliant Boot Socks 2 Pack- Winter Multi Pack

Brilliant Boot Socks 2 Pack- Winter Multi Pack

£15.00£17.00
Got it — here’s the corrected version: These longer-length terry knit socks are perfect for wearing with wellington boots, with extra coverage up the leg and a comfy, cushioned feel...
Explorer Backpack- Highland Grazing

Explorer Backpack- Highland Grazing

£30.00
This Frugi backpack is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. It’s a brilliant everyday bag for nursery, school, and days out,...
Explorer Backpack- Guinea Pig Muddle

Explorer Backpack- Guinea Pig Muddle

£30.00
This Frugi backpack is made from post-consumer recycled plastic, giving old materials a new life and helping reduce waste. It’s a brilliant everyday bag for nursery, school, and days out,...
Little Adventurers Backpack- Shetland Skip

Little Adventurers Backpack- Shetland Skip

£20.00
This Frugi kids backpack with rein is made from post-consumer recycled plastic, giving old materials a new life (and making everyday adventures a little more planet-friendly). It’s packed with thoughtful...
Rainbow Rib Bobble Hat- Rainbow Stripe

Rainbow Rib Bobble Hat- Rainbow Stripe

£18.00£20.00
This organic cotton knitted ribbed bobble hat is a cosy cold-weather essential, finished with a classic turn-up and a cute bobble on top. For little ones up to 2 years,...
Voyager Reversible Hat- Winter Fair Isle/ Star

Voyager Reversible Hat- Winter Fair Isle/ Star

£20.00£22.00
Two looks in one—this reversible organic cotton hat is an easy everyday essential that gives you double the outfits for double the fun. Made from GOTS-certified organic cotton, it’s soft,...
Poldhu Panel T-Shirt: Ridge to Reef

Poldhu Panel T-Shirt: Ridge to Reef

£11.00£12.00
This short-sleeved panel t-shirt is a comfy everyday staple—soft, breathable, and made for busy little days. It’s GOTS-certified organic cotton, so it’s gentle on skin and kinder to the planet...
Canvas Tote Bag: Hoppy & Happy

Canvas Tote Bag: Hoppy & Happy

£14.00
This handy mid-weight canvas tote bag is made from GOTS-certified organic cotton, giving you a durable everyday carry that’s kinder to the planet (certified by Soil Association Certification, license GOTS-11359)....
Colorful striped leg warmers with a duck design on a blue background

Little Knitted Leggings: Little Acre

£15.00£16.00
Frugi Little Knitted Leggings (Little Acre) are a cosy, characterful staple for little movers. With a sweet duck detail on the bottom, they’re made to be shown off while they...
Sunnie Socks 5 Pack: Adventure Multipack

Sunnie Socks 5 Pack: Adventure Multipack

£21.00£23.00
Sunnie Socks 5 Pack: Adventure Multipack are a fun, everyday essential for little feet. With five pairs to mix and match, they’re perfect for nursery days, school runs and weekend...
Valley Pre Walkers: Navy Blue/ Bee
Best Seller

Valley Pre Walkers: Navy Blue/ Bee

£28.00
The Frugi Valley Pre Walkers in Navy Blue/Bee are a gorgeous first-shoe option for little crawlers and cruisers. Made from 100% soft, durable chrome-free leather, they’re breathable and designed to...
Seaside Sandal: Hotchpotch/ Rainbow
Best Seller

Seaside Sandal: Hotchpotch/ Rainbow

£20.40£21.60
The Frugi Seaside Sandal in Hotchpotch/Rainbow is made for warm-weather adventures, from holidays and beach days to everyday play. The upper, insole and lining are crafted from 100% soft, durable...
Rudi Rib Outfit: Happy Rib Stripe/ Rainbow

Rudi Rib Outfit: Happy Rib Stripe/ Rainbow

£25.00£27.00
The Frugi Rudi Rib Outfit in Happy Rib Stripe/Rainbow is an easy, comfy two-piece set made for everyday baby adventures. It includes a long-sleeved kimono-style bodysuit with a front opening...
Little Roly Bamboo Socks 3 Pack: Rainbow Rays

Little Roly Bamboo Socks 3 Pack: Rainbow Rays

£14.00£15.00
The Frugi Little Roly Bamboo Socks 3 Pack in Rainbow Rays is a comfy everyday set for little feet. Designed with a rolled-edge cuff for a more relaxed, looser fit,...

Frugi is a pioneering British brand specializing in GOTS-certified organic children's clothing. Founded with a commitment to ethical manufacturing and sustainable practices, Frugi offers an extensive range from newborn to 6 years, including their celebrated baby essentials and playful kidswear. Each piece is crafted from premium organic cotton and recycled materials, featuring bright colors and imaginative designs that combine durability with eco-consciousness. From their award-winning outerwear to their innovative circular collection, Frugi demonstrates their dedication to both planet-friendly fashion and practical, comfortable clothing that grows with children.