The very beginning of play. From the first rattle they reach for to the comforter they won't put down, every piece here is chosen to nurture early development, delight the senses, and feel wonderful in tiny hands.
A warm taupe bunny comforter for newborn babies finished with a linen panel and pom poms at each corner. Made from a super soft organic cotton. Presented with an illustrated...
This soft, comforting teething rattle features Stella the Fawn, made for little hands to grab, shake, and chew. For extra sensory stimulation, it includes gentle bell and crinkly paper sounds...
The Maileg Lullaby Friends Rattle is a beautiful first toy for babies—perfectly sized for tiny hands and designed to gently stimulate the senses with a soft, engaging rattle sound. Made...
The Maileg Lullaby Friends Rattle is a beautiful first toy for babies—perfectly shaped for small hands and designed with a gently stimulating rattle sound to encourage sensory play. Made from...
Cuddle, soothe, and snuggle — our Dino Lovey is a sweet, comforting companion for babies and toddlers. With a soft, flat body and a plush stuffed head and tail, it’s...
Pebble products are made entirely by hand with natural materials and as such there will be slight variations in size, colour and design in line with the unique nature of...
Pebble products are made entirely by hand with natural materials and as such there will be slight variations in size, colour, and design in line with the unique nature of...
The Newborn Naturals Cuddle Cloth with Teething Ring is the perfect little comfort companion for babies from day one. Soft, lightweight and easy to hold, it gives little ones something...
The Maileg Lullaby Friends Rattle is a beautiful first toy for babies—perfectly shaped for small hands and designed with a gently stimulating rattle sound to encourage sensory play. Made from...
The early years are full of firsts — first grasp, first smile, first favourite toy. Our Baby & Early Years toy collection brings together the best first toys for babies and young children: soft rattles, wooden teethers, comforters, sensory toys, and gentle activity pieces chosen to support every milestone of early development.
We stock Matchstick Monkey teethers (among the best baby teethers you'll find in the UK), alongside early-years ranges from Bigjigs, Tender Leaf Toys, PlanToys, and Orange Tree Toys — all made from natural, eco-friendly materials and free from harmful plastics. These are baby toys built with sensitivity, safety, and sustainability at the core.
Whether you're looking for a baby comforter for a newborn, wooden rattles for early grasping, or a soft sensory toy to support tummy time — you'll find carefully chosen options here. And because most of what we sell in this section goes straight into gift wrap, everything works beautifully as a new baby gift, baby shower present, or christening gift. Natural materials, gentle designs, and a level of care you won't find in a supermarket toy aisle.
Browse the collection — or ask us in store and we'll point you to our current favourites.
